Time of Your Life, or TOYL as we call it, is THE Beauty Box designed by and created specifically for women over 40 who want beauty confidence from the products they buy.
There's no question that skin changes over time and skin over forty faces it's own specific challenges. We lose moisture so fine lines can appear, skin drops a little with gravity creating new contours on our face, sun damage plays its part and the menopause kicks in to alter our hormone balance. Products that might have worked in our twenties may not be quite so suitable now and that's where TOYL comes in.
With the TOYL beauty subscription box all products are chosen by me, Karen Davis. I've been a beauty PR and also created some of the most iconic beauty boxes sold by the UK national press, including their advent calendars. Now, I'm bringing my expertise to TOYL, to ensure that women over forty get products that work, that are made for our skin, that address the issues we have and that meet our sustainability and ingredient criteria.
TOYL is a great opportunity to test amazing, inspirational and advanced products for women over forty, each month at a very affordable price.
There are No Post & Packaging costs and we use the latest SSL encryption technology to provide a 100% Secure Checkout experience.
Each month, you'll receive a themed box products which could be relevant to the time of year, a look at new trends or a brand takeover box where we get a full range of products from an amazing brand. From a shake up of skincare in the Autumn, to travel products in May, glamour in November and home spa for January. TOYL brings you both classic and discovery beauty products every month, that are relevant to you.
WHY SUBSCRIBE TO TOYL?
We feel that women over forty, like ourselves, want something different from our monthly beauty box. We want great brands, decent sized products and a wealth of information on how to get best results from each product.
So, not only are we bringing you treats, but podcasts, blogs and newsletters on the latest beauty tips for hair, skin, fitness and health after forty.
We interview brands about their ingredients, why they started their range, what they want us to see and how to get the best results. We also interview beauty experts such as Lee Pycroft, Elle Macpherson's Make Up Artist of choice for many years, on how we can keep our make up current and explore the new to keep looking great.
In short, we're your go-to place for all news on beauty over forty.
We want you to enjoy being with TOYL so there's no contract, no tie in, no problems, just a great box turning up at your door each month.
Packed with amazing goodies, this box delivers some of the loveliest me-time treats that are not only a joy to use but are perfect for women in their prime.
KAREN DAVIS - ABOUT ME
I'm an ex-beauty PR of twenty five years, award winning 40+ beauty blogger, I've created reader beauty offers for most of the major UK media and my book, Time Of Your Life on how to live midlife brilliantly, is out now - it's an Amazon #1 Bestseller.
TOYL was created for a couple of reasons.
88% of women over forty think that brands are way more preoccupied with "anti-ageing" than we are. What we actually want is to look amazing, whatever our age.
Women 40-65 years old are the fastest growing demographic in the world, but over 80% of us don't think that brands, any brands speak to us.
64% of all household spend is controlled by us so why don't brands make more of an effort to speak to us?
TOYL is about bringing brands to a specific conversation with 40+ women, speaking to us in our own right and having real conversations with us.
Our beauty box is a monthly treat, a dose of confidence and our community is a source of humour, information and belonging - get involved and welcome to our world!
FREEBIES (TO US, NOT YOU!)
Unlike most bloggers or podcasters, TOYL pays for all our samples. If we review a product, we've bought it (clearly our box products we've bought at a great price, but we've still bought them), hotels we book and pay for exactly the same as you, any skincare treatments we've paid full price for and any other companies we review in our podcasts or blogs have paid us nothing nor given us anything for free (except their time).
We believe that all TOYL editorial content should be our opinions, with no hint of being swayed in our reviews by freebies. This costs us a lot more, but you won't see us endorsing a product, telling you it's great when we don't think it is, for cash. Our income to create our podcasts, blogs and videos comes from the sale of our beauty boxes and if we think something is great, that's our opinion from the heart.READ MORE